If you just want to get your home sold, then any old buyer will do. Getting the most money for your home means finding the right buyer for your home. When you get right down to it, there are three major aspects to finding the right buyer for your home:

  1. The best marketing, in the right places
  2. Making your home look great
  3. Negotiating the best deal

Marketing

Everyone wants their home marketed on the MLS® system, but did you know there is a better way to advertise your home? We are able to double the amount of traffic to our MLS® listings. First, each listing has its own web site. Then we link directly from the MLS® listing to that web site (this way buyers don’t have to search for your home on an agent’s site, often having to sign in or get distracted by the agent’s other listings).

Now here is where we double the traffic to your listing… we don’t just advertise on MLS.ca, we also advertise here:

You can’t help but find our listings online. We get over 100,000 impressions each month on our featured online ads!

Making Your Home Look Great

There are two ways to make your home look great – in the marketing, and in person – and we help with both. The first and most important aspect to making your home look great is photography. Using professional quality photos shows your home in its best light. Wide angle photos show the whole room, not just the corners. Digital editing corrects any exposure or lighting issues and makes the room look just like it does in person (not dark, distorted, crooked or any of the other photographic crimes we’ve all seen on listings). Lots of great photos on your listing and your web site has buyers banging down your door. Custom colour ads and hilight sheets show off everything that is great about your home, leaving buyers with a positive impression.

Of course, buyers are going to want to come and see your home in person, and we know every trick in the book to make your home show beautifully. From de-cluttering to paint touch ups to higher wattage light bulbs, we can help you sell for more for very little investment. Remember, we show homes everyday, and we know what excites buyers and what turns them off in today’s market.

Negotiating the best deal

Negotiating all comes down to dealing from a position of strength and having strong, experienced representation. More info on negotiating…